With the arrival of the New year, people celebrate it in various customs and traditions across the world. A number of people believe that these celebrations have been commercialized and lost the importance of culture. From my perspective, I totally agree with this idea because of several reasons.
To begin with, more and more commercial campaigns exploit the celebration of the New years to achieve better result. New year celebration is the time that people spend money easier, so that those campaigns can attract more people and gain benefits. For example, a candy stores in my town run an advertising campaign on Facebook to attract customers, they said that the number of customers they acquired during the New year campaign is 80 percent higher than usual. Besides, there are different kinds of products have been make for only one purpose – using during New Year celebrations. Those products such as red envelopes, decorations, fireworks and more are far more expensive than they used to be in the past.
In another aspect, new year celebrations have lost the cultural significance because of the modern lifestyle. Compare to the past, people nowadays have to work more, they have less free time, so would they take the chance of new year celebration to relax. In the past, people celebrate new year because of the belief that they will lucky and have a good year. Nowadays, people do not concern much about that belief or traditional culture in new year days.
In conclusion, I agree with the statement that some people argue that the celebration of the New Year have lost it important of culture and have been commercialized.