The pie charts demonstrate the figures of sales of the Swiss Watch Market sorted by brands in the year 2020 and 2021.
In 2020, the Rolex’s sales seem to outnumber all of the other brands by having a 39,5% share while the rest are around 10% and 15% with Omega being the highest and AP having the lowest sales.
By 2021, there were dramatic changes to the chart. Rolex is still capturing the majority of the shares. However, Its sales are now 46,7% which is a huge increase. On the other side, the overall share of the brands beside Rolex has fall with only Cartier and Omega having a percentage higher than 10, while the others are around 9%.
Overall, the watch brand Rolex has the majority of the share and also been shown to increase over time throughout 2020 and 2021. It is also worth noticing that the two brands Cartier and Omega kept a decent percentage through two years in the Swiss Watch Market.
