The graph line illustrates the percentage of audiences over 4 years old in the UK following the radio and television throughout the day in the period between October to December in 1992.
Overall, the proportion of time spent watching television during the day is considerably higher than at midnight, while the radio is used more frequently in the early morning than at night.
In the early morning, around 6:00 am the percentage of television use is zero. Then, these numbers are slightly increase, but it fluctuated, until 4:00 pm, when it starts sharply rice approximately doubles from around 20% to nearly 50% by the 8:00 pm. Then nearly 9:00-10:00 pm it’s plummeted to almost 0% at 3:00 pm.
Meanwhile, the percentage of radio audiences rapidly increase and reach its highest level around 8:00-10:00 pm doubled almost 30%. From 10:00 am to 3:00 pm the number of people listening radio steadily decline, when percentage of television audiences grow. At 4:00 pm to 6:00 am next day it starts slowly decrease.
