The map provides insight into global willingness to consume insect-based products, with notable differences across countries
In South America, Peru and Brazil exhibit moderate willingness at 58% and 45%, respectively, reflecting a more balanced acceptance of insect-based products. Mexico shows the highest willingness at 71%, significantly higher than other countries like Japan, where only 21% of people are open to eating insects. In contrast, countries like the USA and Russia show relatively low willingness at 35% and 32%, indicating potential cultural barriers to insect consumption.
Asian countries such as China and Thailand have varying levels of acceptance, with China at 44% and Thailand at 56%. This could be due to the already diverse diets in these countries, which may include a range of non-conventional food items. India, on the other hand, shows a lower willingness at 33%, possibly reflecting the country’s dietary preferences and cultural norms.
In Europe, the UK, Spain, and Russia all exhibit low willingness, with figures around 32-36%. This highlights the cultural reluctance towards insect consumption in these regions, possibly due to unfamiliarity or social stigmas.
Overall, the map illustrates the varying degrees of acceptance for insect-based products across the globe, influenced by cultural, economic, and social factors.