With the proliferation of Internet and commercial campaigns, the advertisement is part and parcel of our modern lives now.I agree with the view that advertisements will facilitate the trend that people are likely to pursue identical sorts of fashion if advertising exists, though they also can choose to be unique.
Individuals are prone to be limited to do whatever they want by advertising.There are always some groups having faster access to advertisements, in that they may tend to more proactive and spend more time scrolling through the Internet, making them more likely to purchase items.In addtion, the content of advertising aims for those who are easily captivated by some fancy products and those who connot choose right from wrong. Plus, some companies promote celebrity endorsement, allowing promoters to utilise the ‘idol effect’ to catch more potential customers, leading them to mimic their behavour or dressing styles. This will keep their creativite or imaginative ideas at bay.
Advertisements entice people to do what make them feel sense of escaping and what all people love, which may lead to this trend of being identical. Contemporary commercials advocate modern indivuals to unwind and entertain, as these kinds of products can be sold well. Also, for the sake of the fierce competition in job markets, people nowadays tend to work overtime and have a strong desire to wind down via the limited forms of recreation. If the patterns are contagious and accessible , they will soon be prevelent and there will be more and more people stimulating.
On the other hand, this is not to say the promotion cannot make people extraordinary. We are bombarded with a staggering number of advertisements, some of which must be suitable and conducive to us. And some people can also be egocentric and keep their own innovations, or learn how to be characteristic. by doing so, they are capable of weakening the effects that advertising brings to us.
To conclude, people have their own choices in terms of thier appearances and deeds , advertising can still serve as a catalyst for people to keep pace with some sorts of fashion, and thus making them to simulate others.