Two graphs give details about shoppers who American adults. The pie chart indicates the percentage of users of online according to how often they shop in different categories while the bar chart illustrates volume of favoritism of online or physical purchasing. These data were given by research in 2015.
Overall, in the first chart we can get information that “Less often” corresponds to a large part of U.S adult online shoppers. According to the bar chart, people who prefer physical store are more in “Less frequent online shoppers” than others.
In first graph, the percentage of “A few times a month” (28%) surpassed “Weekly” (15%) but it was left behind by “Less often” (37%). “Never” accounts for 20% of American adults who shop online.
When it comes to the second graph, there are four columns: All online shoppers, Weekly online shoppers, Monthly online shopper and Less frequent online shoppers. “Buy online” accounts for 33%, 62%, 41% and 18% of columns in ordered. “Buy in physical store” is the dominant in each column with about 65% in “All online shoppers”, 58% in “Monthly online shopper” and 82% in “Less frequent online shoppers” and it only is exception with lower percentage in “Weekly online shoppers”(37%).
