The provided pie chart illustrates how commonly the U.S adults purchase goods online in 2015, and the bar chart below indicates the classification of online shoppers’ preferences.
Overall, the largest proportion of people in the USA bought goods online less often and the lowest percentages of residents purchased online weekly. Also, weekly online shoppers, purchased from online shops more than physical shops, but shopping in physical shops was more famous among less frequent online shoppers.
In 2015, 37% of adults in the U.S. did their shopping online less often; recording highest percentage of online shopping. This trend followed by a few times a month shoppers with the percentage of 28%. Adults who never shopped online and those who purchased products online weekly, accounted for 20% and 15%, respectively.
Weekly online shoppers, preferred to buy 60% of their total purchases from online shops and 35% of them from physical stores. This trend was completely different in other online shoppers. Individuals who purchased goods always online, preferred to do 62% of their purchases from store across the city and 32% of them from online shops. Monthly and less frequent online shoppers prioritised physical store over online shops; with percentages of 58% and 80%, respectively. These online shoppers accounted for 40% and 18% of shopping from online stores.
