The table illustrates the information about the prices of advertising and revenues of five product categories in European in 2004.
Overall, it is clear to see that computers making the most return for this company. Refrigerators and Washing machines were making profit, but insignificant compared to computers. There were 2 types of products that had revenue lower than the advertisement costs which were refrigerators and televisions.
Computers was the category making most money with advertisement cost was only 12.96% but earned over tripled revenues (42.95%). In contrast, televisions was received 40.06% of advertising but only got 16.4% in return. Air conditioners was the same as televisions to have the percentage of 36.6 and earned 23.7%. Refrigerators and washing machines were making profit but a lot lower compared to televisions which were 8.81% and 8.14%.
