In some nations, quick service restaurants and supermarkets offer money to schools to enhance their products. In my point of view, there may be some drawbacks for students because most fast-foods or readymade foods are not good for humans’ health.
Firstly, school is one of the good places to advertise fast-food chains because it can easily attract school going children which can enhance their revenue gradually. By promoting their products in school areas, they can obtain a lot of financial benefits and they do not need to spend much money on it rather than advertising in broadcasting channels. For instance, according to the research in 2010, Mc Donald, one of the biggest food chains, has gained 20% increase in profits by offering promotion in high schools. Secondly, from the perspective of organization, there are no risk due to the amount of target audience. Moreover, they can reduce tax amount and they can make win-win situation for their business.
On the other hand, fast food can negatively effect on children’s health and some of fast foods are too oily and some restaurants do not care about the hygiene of product. However, children love to eat some kinds of fast food such as fried chicken, hamburger, fried chips and so on. They can get cough and other diseases by eating those kinds of food and then finally, they can be obesity. Moreover, students get food poisoning from something they ate or drunk or some students can have allergic reactions to certain food such as Nuts, seafood and so on. This can also have drastic effect on the product’s image.
In conclusion, Although there can have some beneficial impacts for business owners, I would believe that there are more disadvantages for human health and promoting their brands in schools would be negative development.