Nowdays, promotion products on sport events among famous brands becoming more popular. Some people think that this has bad influance on sports quality. I personally, agree with this statement.
Firstly, sport are often watched by wide range of audience including children and teenagers too. And often at sport events companies advertise things such as: sugary drinks, fast food or even alcohol. So, this can contribute to normalization of unhealthy food and drinks. For example, in 2023 after the games, when Cristiano Ronaldo gave an interviewe.They gave him a Cola and some water to drink, and he chose some water and put away the Cola. After this incident, everyone began to support him because he promoted healthy drink and people started to hate Cola and their sales percentages dropped by 30%.
However, advertising products during sport events can have several benefits also. I think ,advertising can help cover the planning cost with financial support and make events more entertaining. More particularly, that can even give free products during games or organize games. Moreover, sportsman’s such as Messi or Neymar who attend elite groups and becoming rich thanks to sporting advertisements. As a result, the use of sports events by large businesses not only support the whole events but also create income for a sportsperson.
In conclusion, in my point of view , even if promoting products during sport events offers a range benefits. It will be more good to watch sport without any disturbance to advertisements and keep health lifestyle.