Recently, beauty has become important to not only women but also men, and people are spending more money than ever to take care of it. The fundamental reason for this trend is the increased living conditions which grant people more leeway to take care of their appearance. In my opinion, this is a positive transition as it creates more jobs and makes people pay more attention to their health.
Since modern people no longer have to worry about food on a daily basis like our ancestors, who had to go out hunting everyday to survive, we are left with much more free time. With that amount of free time, people can invest in themselves, and taking care of their appearance is an effective investment. The reason is that a person’s appearance is the first factor that other people think about when they look at them as humans are biologically designed to do so, hence, it determines whether their first impression is positive or negative. Research found that investors are 3 times more likely to invest in an entrepreneur who appears to be tidy and clean, which most of the time means fair skin and silky hair.
Based on my knowledge, this transition has brought us many benefits. First, this trend results in the establishment of many new companies which help people take care of their beauty, thus, increasing the number of jobs on the job market. These jobs can provide the livelihood for many unemployed people who are struggling to make ends meet, and as a result, decrease the financial burden for the government. Another benefit is the improved awareness of people about self-care. Since beauty is a way that mother nature uses to tell us who is healthy, which is essential when it comes to choosing a partner, a major part of maintaining one’s beauty is to maintain one’s health. For example, the most popular way for men in Vietnam to improve their appearance is doing exercise at the gym, which obviously is a way to improve their health.
In conclusion, a rise in the demand to take care of one’s appearance stems from the improved living conditions of modern people, which results in positive changes which are a growth in the job market and an improvement in public health.