Band 7+: The charts and table below show the percentage of customers choosing different kinds of websites when shopping online and the percentage of customers shopping online for different reasons in two countries in 2012. Summarize the information by selecting and reporting the main features, and make comparisons where relevant.

The graphs illustrate the proportion of clients who used local or overseas online shops as well as the percentage of people with different motives for buying goods on the internet in Australia and New Zealand in one year.

Overall, it is readily apparent that in 2012 the majority of shoppers in Australia and New Zealand used both overseas and local online marketplaces, while their main motivation was to save money.

In 2012, 64% of customers from Australia and 50% of customers from New Zealand chose both overseas and local websites to shop online, while making purchases only on overseas websites was less popular, with 24% and 36% of customers from Australia and New Zealand choosing foreign providers. Roughly the same amount of people in both Australia and New Zealand preferred shopping only in local online stores with 12% and 14% respectively.

In terms of reasons for shopping online, the majority of shoppers in both Australia and New Zealand were looking for lower price (59% and 51%), while shoppers from New Zealand also liked the larger range and choice (34%) and Australian customers found it more convenient (23%).