The pie charts compare the results of a poll customer satisfaction organized by Parkway Hotel among 100 guests in 2005 and 2010.
Overall, it is clear that the hotel controlled to significantly improve its public image over the five-year period. Whereas there was a sharp increase in the proportions of good and excellent responses, the percentages of neutral and negative feedback, including satisfactory, poor, and very poor, witnessed a noticeable decrease.
Looking at the neutral and negative responses first, the proportion of guests who considered the hotel’s customer service to be poor fell from 45% in 2005 and 17% in 2010. Similarly, the percentage of people who thought that the customer service was very poor dropped noticeably from 15% in 2005 to 4% in 2010. Finally, the proportion of satisfactory responses in 2010 was 45%, which was three higher than three times higher than figure in 2005.
With regard to positive feedback, the proportion of guests who considered the hotel’s customer service to be excellent rose gradually from 5% in 2005 to 28% in 2010. While only 14% of guests described customer service in the hotel as good in 2005, almost three times as many people gave this rating five years later.
