The given map provides a visual representation of global preferences for consuming insect-based products, with percentages indicating the willingness and unwillingness for each country.
Overall, the map illustrates varying degrees of willingness to consume insect products across different countries, with some showing high receptiveness while others exhibit a lower inclination towards insect-based foods.
According to the map, Mexico and Peru display the highest willingness to consume insect products, with 71% and 58% respectively. On the contrary, Japan stands out as being the most reluctant, with only 21% expressing willingness. Additionally, Thailand also exhibits a high willingness at 58%. Furthermore, it is evident that countries such as India, Australia, Spain, Russia, and the UK exhibit a relatively lower interest, ranging between 26% to 39%.
The map also reveals that Brazil and China are already actively consuming insect-based foods. Conversely, the USA, with 35% willingness, and France, with 27% willingness, also demonstrate a relatively lower inclination towards insect products. The key notes at the bottom of the map indicate that the darker shades represent higher willingness, with 71% being the maximum, while lighter shades illustrate unwillingness, with 21% being the minimum.