The diagrams illustrate how much Fairtrade-labelled coffee and bananas have been sold in five European countries in the years 1999 and 2004.
It is clear that the sales of the two categories in almost every country increased from 1999 to 2004, except the banana sales in Sweden and Denmark.
According to the first table, we can see the British earned 1.5 million euros through the Fairtrade-labelled coffee trade in 1999. This figure increased dramatically to 20 million euros in 2004, which was the highest among the five countries. While the sale of coffee in Switzerland was 3 million in 1999, 2 times as much as income was earned five years later. The sales in Denmark, Belgium, and Sweden were less, the amount of sales were 1.8,1, and 0.8 in 1999 and 2,1.7 and 1 million in 2004, respectively.
On the contrary, bananas sold best in Switzerland, with 15 million euros in 1999 and 47 million euros in 2004. The UK saw 1 million bananas income in 1999, which rose to 5.5 million in 2004. Similar to the tendency of coffee, the figure for bananas in Belgium, Sweden, and Denmark ranged from 0.6 million to 2 million in 1999. After 5 years, the sales changed to 4 million, 1 million, and 0.9 million, respectively.
