A fine product means it suits the market’s demand. To be known, a fine product also needs to be advertised. In the meantime, there is an emerging view stated that when product meets the needs, promoting is not an obligation to do. In my point of view, I am inclined to disagree with such an opinion since there are many existing competitors and it is necessary for enlarging product consumer range.
Firstly, many industries produce a thing based on the market’s trend. This occurrence leads to a “same usage but different name” condition and emerges competition between products. Owing to the mentioned condition, product promotion is a necessity for every production company. Good advertising leads to elevating the consumer’s interest in buying the product and has the potential to conquer local commerce. Example, a certain goods are more likely to be bought if the promotion is incorporating their cheap price, utilizing many daily jobs, and made with fascinating video visuals.
Secondly, deploying advertisements is an undeniable way for widening a goods’ market range. Large market range means there are a lot of new product consumers. For instance, by encouraging the goods’ specialization in every strategic location all over the regions, such as in crowded crossroads, town centers, or tourist attractions, it has the potential to get more new users efficiently.
To sum up, a product is still necessary to be advertised, despite its completeness in market demand. The necessity comes up due to the existence of competitors with the same product demand and effort to enlarge product consumer range.